Hum Khudrang
Khudrang is the passion project of Mr. Yatish Kumar, who has led the progress of a Miniratna PSU as CMD. This project features his literary creations and artistic expressions in the form of books, podcasts, and blogs.
About the Project
Khudrang faced challenges aligning its user interfaces and customer interaction channels with
its poetic and literary focus. The existing interfaces lacked responsiveness and user
analytics, impeding cross-device compatibility and impacting user engagement and conversion
rates. This misalignment posed a barrier to strengthening Khudrang's presence in the
literary market.
FictiveBox redesigned Khudrang's user interfaces and customer interaction channels to
reflect its poetic and literary focus by incorporating responsive design, intuitive
navigation, and advanced user analytics for seamless cross-device compatibility, enhanced
visual design, increased user engagement and conversion rates to strengthen its literary
market presence.
Solutions
Responsive design implementation to ensure compatibility across various devices to ensure a
consistent and accessible user experience.
Intuitive navigation with thematic elements to reflect the poetic and literary focus and make
the navigation experience user-friendly.
Product integration with E-commerce to empower businesses in driving customer footfall and
opening new avenues for sales growth.
Digital flipbook experience to read poetry books online with the engaging effect of turning
pages, mimicking the experience of a physical book.
High-quality, customized graphic design to enhance the visual appeal and create a more
personalized user experience.
Responsive design implementation to ensure compatibility across various devices to ensure a consistent and accessible user experience.
Intuitive navigation with thematic elements to reflect the poetic and literary focus and make the navigation experience user-friendly.
Product integration with E-commerce to empower businesses in driving customer footfall and opening new avenues for sales growth.
Digital flipbook experience to read poetry books online with the engaging effect of turning pages, mimicking the experience of a physical book.
High-quality, customized graphic design to enhance the visual appeal and create a more personalized user experience.
Business Impact
Enhanced user experience through responsive design and intuitive navigation, leading to
higher user retention and engagement.
Increased brand appeal and recognition by 40% by enhancing the website's aesthetic appeal.
Increased customer footfall, resulting in increased sales and revenue by 75%.
The digital flipbook experience resulted in new revenue opportunities, boosting sales and
advertising potential.
Achieved higher operational efficiency, leading to more efficient content management and
reduced overhead costs.
Enhanced market reach and accessibility by 65%, expanding market reach and inclusivity.
Enhanced user experience through responsive design and intuitive navigation, leading to higher user retention and engagement.
Increased brand appeal and recognition by 40% by enhancing the website's aesthetic appeal.
Increased customer footfall, resulting in increased sales and revenue by 75%.
The digital flipbook experience resulted in new revenue opportunities, boosting sales and advertising potential.
Achieved higher operational efficiency, leading to more efficient content management and reduced overhead costs.
Enhanced market reach and accessibility by 65%, expanding market reach and inclusivity.